Panic Button Media had the need to refresh their brand and update their website, Flash used to be cool but needs to go away. We tried to keep as much of the spirit of their original mark and just bring it into a more modern space. More work to come for Panic Button but this got them to a better space.
Summit Community Power Works needed a campaign to help guide them towards a 5 million dollar energy savings prize. Our concept was a bit of word play and leads with "Make Your Power Play," with the flip for community and personal stories of My Power Play. The campaign included web, social, print, and event marketing. The campaign included Spanish language versions to target the Summit County Latino population.
K2 needed to refine and re-define their marketing personas to make sure they were hitting the correct marks and guided by updated strategic messaging. In addition to working with the background research to help guide them we also designed the whole document much more usable, approachable, and all tailored to their new brand look and feel.
When Intel purchased McAfee they needed to work on an updated icon set to expand the standard iconography for more security roles. This project included more than 200 standard icons for all sorts of abstract security concepts.
High Star Ranch decided to re-invent itself and required an overhaul. We took this one from the wild west to having a bit more of a clean modern feel to suit prospective owners a bit more. More is coming for this project but the initial branding, awareness, advertising, and site development turned out well.
This one was a screamer. About a week and a half to design all the booth graphics for the Intel booth at the HP Discover conference in Vegas. The booth went over so well that it was then repurposed for the next event in Barcelona. Good times, fun design, as always there are things that would be changed if time had allowed.
Intel is one of the largest contributors to the OpenStack community. This infographic and microsite was designed to highlight the needs for connections of both big data and to a community of developers. This infographic was developed as a responsive microsite with integrated social media sharing capabilities.
Making subtle nods to Orrin Porter Rockwell's colorful (to put it delicately) history. People who don't know the backstory will think it's just a classy joint with a look that's old-fashioned but with a dark, sharp edge to it.
It's Western Frontier but flashes adventure's sharp edge. The bar is colorful, classy, fun. But there's a hint of intrigue in the air—the heavy-sweet scent of raw anarchy.
The Splitboard Education Collective came to us to help out start refining their brand. We began with a new logo, then worked into a responsive site design to start building a stronger brand voice. Rebuilding is a tricky practice and takes time. But things are moving the the right direction now.
This one treads the line between infographic and digital poster. It was part of a launch campaign to talk about the key features and benefits of a new version of Intel's Setup and Configuration Software (SCS). The main discover, configure, and manage talking points were all worked into the overall design with a subtle exploration and mapping of the digital environment theme.
Microsoft wanted an internal poster campaign to encourage employees to embrace Yammer as a better way to collaborate on projects and contribute towards a larger knowledge base for the company. We responded with a concept around evolving collaboration and contributing to an idea rather than sending an email.
McAfee worked with us on a round of infographics that also explore some new brand ideas that are in a beta state. These infographics were well received and have been picked up by several major outlets like PC Magazine.
Intel and HP required a promotional site for a sales experience that included a chance for a unique ride-along with IndyCar driver Simon Pagenaud. The site was developed and launched within a crazy quick turnaround time of about a week and a half.
Beehive Bicycles was in need of the whole enchilada. We started with a logo and general workup of what the overall look and feel of the brand could be and ran with it from there. This one is still evolving and turning into something fun.
Fun little logo project for Julie Checkoway at Littlest Birds Films. Waiting for Hockney was one of the most interesting and oddball tales of obsession I've ever heard. And Julie wanted a whimsical little logo for her film company.